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« Scary Airports | Main | DVD Journal: Kenneth Anger »

January 24, 2007

Watching Habits

Michael Blowhard writes:

Dear Blowhards --

The New York Times' David Cay Johnston reports that growth in the porn biz -- or, as Johnston labels it, the "sex-related entertainment business" (hey, isn't that all of show business?) -- is slowing down. In 2006, porn grew at slightly under the rate of inflation. Interesting fact for the day:

"For every dollar Americans spent buying tickets to Hollywood movies last year, they spent about 90 cents viewing sex movies in various formats."

I wonder what these ratios would be like if time-spent-watching were compared. For every minute the average American spends watching mainstream movies, how much time does he / she spend watching porn? And how would this change if you included surfing-the-web-for-porn in the "watching porn" column?

According to AVN's Paul Fishbein, the most remarkable area of recent growth in DVD-style porn is in movies featuring older women -- gals who are in their 30s or even, gasp, older than that. It was evidently a scene in "American Pie" that set this "MILF" trend off.

Best,

Michael

posted by Michael at January 24, 2007




Comments

According to AVN's Paul Fishbein, the most remarkable area of recent growth in DVD-style porn is in movies featuring older women -- gals who are in their 30s or even, gasp, older than that. It was evidently a scene in "American Pie" that set this "MILF" trend off.

Our aging population also might be a factor. MILF and Lolita fantasies aside, it seems reasonably logical that a 40-year-old porn actress is likely to be more alluring to a 50-year-old viewer than to a 25-year-old viewer.
Another thing that comes to mind is that porn actresses may be more open to revealing their real ages. Federal child pornography laws now require porn producers to get proof of age from all performers even if they're obviously adults.

Posted by: Peter on January 24, 2007 11:02 AM



Re: MILF porn, I wrote up a post on the topic but then decided not to post it. There's an article in the NYT (technology section, iirc) that porn is going to shift entirely to HD very soon. With that crispiness in picture quality comes a greater appreciation for the actresses' imperfections, so they're going to need more make-up, surgery, lighting, digital touch-ups, etc.

I predict that this will cause a decline in the MILF genre, since it will be more expensive to hide the imperfections of older actresses, and producers don't like wasting money. College-age girls don't require make-up, surgery, etc., so you'll probably see an increase in movies starring them. It's silly, really; they should just shoot in HD when filming the most photogenic girls and not in HD when filming anyone else.

On a related note, one of the porn actresses interviewed in the NYT article says that "razor burn" is one of the most troublesome aspects of shooting in HD, so in the near future you & the other bush fans here might see a bit more down down-under.

Posted by: Agnostic on January 24, 2007 1:18 PM



Let's see: I've been a good boy: I've perused nationalreview.com; taken a look at slate.com; done a stint with realclearpolitics.com; spent some time at artsandlettersdaily.com; and, of course, dropped in at 2blowhards.com. Now I can have dessert with a clear conscience: fleshbot.com here I come.

Posted by: ricpic on January 24, 2007 4:02 PM



RE: I wonder what these ratios would be like if time-spent-watching were compared. For every minute the average American spends watching mainstream movies, how much time does he / she spend watching porn?

These are probably two different groups. The average (male) movie goer includes lots of teens, while the average (male) viewer of pay porn sites probably includes lots of guys without wives or regular girlfriends.

Interesting stuff, especially the notion that porn viewing may be declining as the population ages. As an aide, this strikes a blow against the nonsensical notion of some that porn turns viewers into hopeless addicts who cannot turn away from it.

RE: MILF and Lolita fantasies aside, it seems reasonably logical that a 40-year-old porn actress is likely to be more alluring to a 50-year-old viewer than to a 25-year-old viewer.

Again, I’m not sure who the audience for this stuff might be since often the MILF actress is paired with a younger guy. There might also be a nostalgia factor at work here since many of the MILF actresses are not amateurs or newcomers, but former stars of 70s and 80s porn.

RE: College-age girls don't require make-up, surgery, etc., so you'll probably see an increase in movies starring them.

To the contrary. A lot porn is such an assembly line product that producers are too lazy to use makeup or lighting to hide such common stuff like pimples on faces and behinds, breast implant scars or stretch marks (a number of pretty, young porn starlets have had children). And one of the odder aspects of the porn industry is how often producers insist that otherwise perfectly lovely women get breast implants, fuller lips, and other cosmetic surgery that tends to make them all Barbie look-a-likes.

One of the interesting things about these stories is that in the past the porn industry was often the first to embrace and exploit new technology, but if the NYT article is to be believed, some in the porn industry are not certain how to best deal with HD.

For those interested, a link to the NYT article on porn and HD can be found here (“In Raw World of Sex Movies, High Definition Could Be a View Too Real”) http://www.nytimes.com/2007/01/22/business/media/22porn.html?_r=1&oref=slogin


Posted by: Alec on January 24, 2007 9:07 PM



I find all this talk amusing and riddled with ignorance. I'm always amused at how easily the porn industry hoodwinks reporters for mainstream media. (see a dissection of the issue here http://www.boingboing.net/2007/01/04/media_overestimates_.html )

First, HD is not sending anybody away. HD does give more detail and calls attention to imperfections. But tv news, talk shows and prime time TV already have lots of "blemished actors" on it; HD watchers are used to it. HD is remarkable, but not that remarkable!

Second, the real threat to the porn industry is overexposure. Too much porn, too easy to download, too cheap. Several sites offer unlimited amounts of porn legally for $20 for month (and if you download a lot, that month of downloading can last you for several years). Compare that to Vivid and other "bigger" porn producers/distributors, who are selling DVDs still for $20. Porn revenues are down because big porn companies are stupid; nobody buys DVD's anymore.

MILF, well, it's interesting how it has entered the mainstream vernacular; I attribute it to there being a surfeit of ex-porn actresses who like to stay in the industry for the sheer hell of it.

On another DVD note, I watched a DVD version of Candida Royale's Three Daughters (feminist porn). It was beautiful when I saw it and beautiful watching it again (and a very classy DVD menu too). Wow, it's available on amazon too .

Watching director's commentaries on adult films can be great fun. I once wrote an analytical essay about an adult film. Imagine my discovery upon hearing on the commentaries by actors that I was much more familiar with the film itself than the actors themselves were. Then again, they were having all the fun...

Posted by: hapax legomenon on January 26, 2007 2:15 PM






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